Reading this article earlier about China, Russia and soft power has - oddly enough - got me thinking about blogging and all we do and don't do to look our best.
There are lots of studies that tell us that beautiful, tall people with deep voices get more job offers and get paid more. So much so that the FT's Lucy Kellaway has a whole article this week about the case for hiring fat and ugly people as your employees as they are cheaper and less likely to leave you. The 'soft power' of being beautiful means that you don't have to resort to getting them to do things for you in other ways, like forcing them or paying them.
So it makes sense for me to take care of my appearance because it is more lucrative. It also make sense because I have this 'style' blog and am voluntarily putting photos of myself online.
Yet...
